Logo of Alpeor, featuring the brand name in elegant green typography, with "Switzerland" positioned beneath it in a smaller font.Vector 24

ALPEOR, advanced Botanical Skincare
from the Swiss Alps

As a pioneer in the field of advanced botanical skincare, Alexandre Flueckiger, Founder & CEO of Alpeor Switzerland, has been a passionate advocate for research and preservation of the Alpine flora for over two decades.

 

In the towering Swiss Alps, plants and flowers grapple with wildly varying and extreme conditions – altitude, cold, snow, wind, UV radiation, drought, and humidity.

 

To survive in this relentless environment, nature is compelled to continuously adapt, developing intricate defenses to withstand these relentless onslaughts.

 

Alexandre Flueckiger has carefully selected these exceptional areas, true open-air laboratories, to glean the secrets of high-end botanical skincare focused on effectiveness.

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Close-up of a succulent plant with layered, fleshy leaves in varying shades of green. Water droplets are visible on some leaves, adding a fresh appearance.
A woman with long dark hair holds a bottle of skincare product near her face, showcasing her radiant skin against a soft, neutral background.A close-up of white flowers with yellow centers growing among green grass, set against a soft, blurred background.

Key values

BOTANICAL SCIENCE
ALPINE FLORA
PERFORMANCE

Brand universe

Olfactory pyramid
GREEN - FLORAL

This green, floral fragrance opens with notes of grapefruit and cut grass, revealing a heart of fresh fig notes and sophisticated iris and neroli. Finally, its warm base of sandalwood and musk offers a harmonious, comforting sensation.

A close-up of green plantain leaves with a single flower spike emerging from the center, basking in soft light.A solid black background with no distinguishing features.

Head notes

Grapefruit - Freshly cut grass
A close-up of a delicate, pale pink iris flower with soft, flowing petals highlighted against a light background.No image description is provided.

Heart notes

Fig - Iris- Neroli
A collection of various wooden sticks and pieces, showcasing different shapes and textures, arranged on a light surface.No image is visible to generate an alt text description.

Base notes

Sandalwood - White musk

Alpeor Hotel line

Brand’s brochure
Three Alpeor skincare products, including a gentle soap bar, a body gel, and a conditioner, displayed on a white surface against a softly patterned background.

The design of the Alpeor hotel line evokes a refined alpine atmosphere, where green decors inspired by mountain landscapes blend with silver details for a touch of elegance and sophistication. The patterns evoke the freshness and purity of snow-capped peaks, while silver accents add a touch of luxurious modernity. The line is enriched with precious Swiss alpine plant extract including the rare Edelweiss and powerful Epilobium.

Text graphic that reads "CARE ABOUT EARTH," with the letters "e" in "CARE" and "earth" stylized in light blue.
Alpeor eco-designed hospitality products are an integral part of Groupe GM’s Care About Earth program, helping to reduce their environmental footprint.
www.care-about-earth.com

They contain up to


98%
INGREDIENTS
OF NATURAL ORIGIN
A tube of Alpeor Hair and Body Gel stands upright on a mossy rock beside a flowing stream, with greenery and soft-focused water in the background.
TUBES
A white soap box labeled "Alpeor" with green mountain graphics, featuring the text "Gentle Soap with Organic Alpine Plants" in both French and English.
SOAP
Two bottles of Alpeor personal care products, a hair and body gel and a body lotion, are displayed against a backdrop of snow-capped mountains and a clear blue sky. The sleek, white containers feature a minimalistic design with green mountain graphics and branding.
ECOPUMP
A bottle of Alpeor hand wash gel sits on a countertop next to a folded white towel, with a mirror and wooden paneling in the background.
ECOFILL
TUBES - 40 ml / 1.35 fl.oz
Hair & body gel
Bath  shower gel
Shampoo
Conditioner
Body lotion
Text graphic that reads "CARE ABOUT EARTH," with the letters "e" in "CARE" and "earth" stylized in light blue.CAE PLANT BASEDCAE RECYCLED PLASTIC CAP TUBE
SOAP - 30 g - 1.05 oz
Gentle soap
Text graphic that reads "CARE ABOUT EARTH," with the letters "e" in "CARE" and "earth" stylized in light blue.CAE RSPO
ECOPUMP - 300 ml - 10.14 fl.oz
Hand wash
Hair & body gel
Body lotion
Text graphic that reads "CARE ABOUT EARTH," with the letters "e" in "CARE" and "earth" stylized in light blue.CAE PLANT BASED BOTTLE
ECOFILL - 300 ml - 10.14 fl.oz
Hand wash
Hair & body gel
Body lotion
Text graphic that reads "CARE ABOUT EARTH," with the letters "e" in "CARE" and "earth" stylized in light blue.CAE REUSABLECAE ALU BOTTLECAE 8g POUCHCAE TRACEBLE COSMETIC
Suggested accessory line

White & Black line

Shower cap - Shower cap & scrunchie - Sewing kit
Manicure set - Comb - Tissues - Shoe mitt - Cotton buds- Shoe shine sponge - Vanity set - Make-up remover pads- Loofah -Dental set -Shaving set

Accessories brochureAll accessories
A minimalist display featuring white packaging for skincare products arranged on a round marble tray, alongside a small vase and a pinecone.
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